Travel World

Photo © Tewfic El-Sawy-All Rights Reserved

As I shared a few days ago, I had grabbed The Travel Photographer brand name in as many blogs and social sites that I could...and I've now decided to air some of my images which are on display on The Travel Photographer Tumblr blog.

As you'll see, I've used the theme known as Boston Polaroid, which allows the largest size of images I've seen on ready-made blog platforms. I've also uploaded on it photographs that received the Flare "treatment" which I've lauded its "fun" factor before. By the way, judging by the number of hits registered on that post, I ought to have received a Flare medal of honor.

I chose this particular Tumblr theme primarily because of its simplicity, but also because of the size of the images (1280 pixels on the longer side), which really is what I advocate all photographers to do. The larger the images posted on your website or blogs, the better received they'll be by photo editors/buyers.

When I wrote about the value(s) branding, I neglected to mention the value of having a centralized hub (is that a tautological term?) of a simple splash page that points visitors to your content from around the web. I like About.Me which is free, and acts as your business card...I add it as a signature to all my outgoing emails.

I have no direct or indirect relationship with either About.me or Flare beyond being a consumer of both products and liking them.

Fotopedia, the publisher of popular apps for the iPhone and iPad, as well as the creator of a collaborative photographic encyclopedia, is working with National Geographic Traveler magazine to introduce a new, free app, “Dreams of Burma”, a spectacular digital exploration of the beauty of Burma.

“Dreams of Burma” is a visual journey packed with more than 1,000 stunning photographs, virtual excursions, trip-building capabilities, social tools for sharing photos, beautiful slideshows and wallpapers.

“If you have been to Burma, this app will transport you back there in an instant. And if you haven’t seen it yet, you may fall in love.” Jean Marie Hullot, CEO of Fotopedia.

I've downloaded the app, and I have started exploring it. I must say that the photography is gorgeous...work by photographers such as Bertrand Devimeux, Eric Lafforgue, Eric Daney, Jean-Marie Huliot, Giancarlo de Luca and many others grace the app that glides effortless and beautifully on the iPad screen.

I highly recommend it...it's free, it beautiful and it's informative. What's not to like?

If you seek more of images of Burma's people, drop by my own People of the Thanaka.

As a footnote: I have no relationship whatsoever with Fotopedia. It's just a gorgeous application.

Photo © Tewfic El-Sawy-All Rights Reserved

As I've posted a few days ago, I've been fiddling with the trial version of Flare, an app that describes itself as "a fast, easy, and beautiful darkroom for your desktop".

With Flare, one can apply interesting photographic effects to photographs, and it comes with more than 20 presets. It's a matter of drag and drop...mere seconds to get the preset look one likes. The above photograph (click to enlarge) of a traditional dancer I made in Bali last year got a Flare preset treatment, which includes a grungy border.

In all candor, I am beginning to like Flare a lot. I also happen to be a fan of Lightroom's presets...and a fan of anything that reduces the time I spend in post processing images to a minimum. And if this 'anything' is simple enough for a 2 year old to master, it's a hit as far I'm concerned.

In any event, it's fun to be able to use applications such as Flare and others, accepting that these degrade the quality of the images.

But wait, didn't I title this post to include Name Branding? This is important...If you ask any marketer how to set yourself apart from the rest, they’ll all tell you to the same thing, establish and secure your brand.

"I now have a lock on The Travel Photographer as a brand name on most popular blogs...this includes my domain brand name, my Twitter account and my Facebook page."

Keep reading and you'll see what I mean. For a couple of more examples of my photographs fiddled about with the Flare app, drop by The Travel Photographer on Tumblr. Yes, I have various blog platforms such as Posterous, Wordpress and Tumblr with The Travel Photographer brand name....and here's some useful advice: if you have a brand name (your name can be a brand name), you ought to do the same. I now have a lock on The Travel Photographer as a brand name on most popular blogs...this includes my domain brand name, my Twitter account and my Facebook page...and I'm keeping an eye out for any new ones.

As a footnote: I have no relationship whatsoever with Flare. It's just a fun application.

Photo © Tewfic El-Sawy-All Rights Reserved

I am not a huge fan of the Instagram or Hipstamatic apps, although I see that a number of other photographers use them frequently when using their iPhones et al. If Asim Rafiqui, the quintessential Leica user, uses Instagram photos to illustrate his phenomenal The Idea of India project, there might be something to it.

Through a tweet on my Twitter page, I came to know Flare which describes itself as "a fast, easy, and beautiful darkroom for your desktop". So I decided to try it out and see what all the fuss was in these apps. I don't own an iPhone (I'm a BlackBerry kind of guy), so this seemed to be an alternative.

Downloading Flare (there's a 15 days trial period) I applied photographic effects to a couple of my photographs, as can be seen above in my Lou Reed Graffiti shot. It comes with more than 20 presets, which can also be edited by users. Flare also allows users to come up with their own presets. For those like me who are not joined at the hip to their Photoshop or Lightroom, Flare is a matter of drag and drop...mere seconds to get the preset look you like.

Ingenious, huh? And fun. The photograph above was originally shot using a M9.

And for more fun...how about this one of the porters at the Old Delhi spice alley? The Flare preset is called "Molga". Click on it for a larger size.

Photo © Tewfic El-Sawy-All Rights Reserved

Blurb has just announced Blurb Mobile for iPhone, which is a way to create stories by easily capturing and sequencing photos and videos into short visual stories that can be instantly shared and viewed by all.

The app is available on the App Store. It's basic version is free, while a version with more bells and whistles is for $1.99. It's also compatible with iPads, so with iPad2, it'll be possible to take photographs (albeit at low resolution) directly and create stories on the fly. Or use photos saved in one's photo library. It'll record ambient sound and video clips as well.

Is it for photojournalists and the like...probably not, but for people who wish to quickly create short visual stories.

I'm sure that this may be of use to photographers who like the Hipstamatic and Instagram apps for their iPhones.